Marketing Junior Executive / Assistant Manager
Bangalore, India
Job Title: Marketing Junior Executive / Assistant Manager
Work Location: Bangalore
Qualification: MBA (Marketing/Finance)
Experience: 0 to 2 years
Department: Operations
Role Overview:
As a Junior Marketing Manager at iDare, you will play a pivotal role in shaping the company's marketing efforts and driving engagement with our target audience. Your creative thinking, strategic planning, and analytical skills will be critical in optimizing campaign performance and achieving marketing objectives. You will support the marketing team in executing campaigns and initiatives while also managing CRM tasks. Your role will be crucial in ensuring that our marketing efforts are well-coordinated and that our customer data is accurately maintained and leveraged for effective marketing strategies. If you are a passionate and innovative marketer with a flair for content social sector, we invite you to join our dynamic marketing team and contribute to our company's success.
About Us:
At iDare, we are more than just a company; we are a movement dedicated to empowering individuals to recognize, prevent, cope with, and fight against abuse. As India's first holistic and intersectional mobile application, we prioritize creating a safe and supportive environment where healing and wellness can flourish. We're looking for a dynamic HR & Admin Executive to join our team in Bangalore and contribute to our growth journey.
Key Responsibilities:
1. Marketing Support:
a. Assist in the planning, execution, and monitoring of marketing campaigns across various channels (e.g., email, social media, content marketing).
b. Assist Social Media Team to create engaging content for social media platforms and marketing materials.
c. Support the development and implementation of marketing strategies to increase brand awareness and engagement.
d. Multi-channel Marketing: Implement a multi-channel marketing strategy utilizing platforms such as social media, email marketing, content marketing, SEO, PPC advertising, etc.
e. Email Marketing: Create and send out regular newsletters with updates, promotions, and valuable content to keep subscribers informed and engaged.
f. Campaign Goal Setting: Define specific and measurable goals for marketing campaigns, such as increasing brand awareness, generating leads, or driving sales.
2. CRM Management:
a. Maintain and update the CRM database, ensuring data accuracy and integrity.
b. Take lead in segmenting customer lists and preparing targeted marketing campaigns.
c. Track and analyze customer interactions and data within the CRM system.
3. Analytics and Reporting:
a. Monitor and report on the performance of marketing campaigns using analytics tools.
b. Provide insights and recommendations based on data analysis to improve future campaigns.
c. Audience Analysis: Conduct research to understand the demographics, preferences, and behaviours of the target audience to tailor marketing efforts effectively.
d. Assist in preparing regular reports on marketing activities and CRM performance.
4. Customer Engagement:
a. Respond to customer inquiries and provide excellent customer service.
b. Assist in managing customer feedback and follow-up activities.
c. Help develop strategies to enhance customer engagement and satisfaction.
5. Administrative Support:
a. Coordinate and assist with marketing events, webinars, and other promotional activities.
b. Manage marketing collateral and ensure timely distribution.
c. Perform other administrative tasks as required to support the marketing team.
6. Case Studies: Showcase success stories and testimonials from satisfied customers to demonstrate the real-world benefits of products or services.
Requirements:
1. Master’s Degree in Marketing, Communications, or related field.
2. Basic understanding of marketing principles and CRM systems. Experience with CRM software (e.g., Salesforce, HubSpot) is a plus.
3. Basic knowledge of graphic design tools (e.g., Canva, Adobe Creative Suite) is advantageous.
4. Previous internship or experience in marketing or customer service is a bonus.
5. Strong understanding of digital marketing channels and tools.
6. Excellent communication and writing skills.
7. Creative thinking and problem-solving abilities.
8. Ability to work independently and as part of a team.
9. Proficiency in social media platforms and content management systems.
10. Willingness to travel.
11. Structured and conceptual approach to work.
12. Ability to multitask and prioritize tasks in a fast-paced start- up environment.
13. Proactive mindset with a commitment to continuous improvement.
14. We prioritize values such as kindness and empathy
Why Join Us:
1. Opportunity to work in a dynamic and innovative environment.
2. Competitive salary and benefits package.
3. Room for growth and professional development.
4. Joining a team dedicated to making a positive difference in society, where you'll have the chance to pioneer innovative solutions in addressing and combating abuse.
iDare is an equal opportunity employer and values diversity in the workplace. We encourage individuals from all backgrounds to apply.
If you're looking to be part of something meaningful, to work in a supportive and inclusive environment, and to make a tangible impact on society, then iDare is the place for you. Join us in our mission to build a safer and healthier world for all
Why Join Us:
1. Opportunity to work in a dynamic and innovative environment.
2. Competitive salary and benefits package.
3. Room for growth and professional development.
4. Joining a team dedicated to making a positive difference in society, where you'll have the chance to pioneer innovative solutions in addressing and combating abuse.
iDare is an equal opportunity employer and values diversity in the workplace. We encourage individuals from all backgrounds to apply.
If you're looking to be part of something meaningful, to work in a supportive and inclusive environment, and to make a tangible impact on society, then iDare is the place for you. Join us in our mission to build a safer and healthier world for all
Apply Now