Social Media Strategist

Bangalore, India

Job Title: Social Media Strategist

Work Location: Bangalore

Qualification: Master’s / Bachelor's Relevant Field

Experience: 0-1 years

Department: Marketing

 

Role Overview:

As a Junior Social Media Strategist, you will be responsible for managing and growing our social media presence across various platforms. You will create engaging content, interact with our audience, and help develop strategies to increase our brand awareness and engagement. Your goal is to build a strong social media presence that aligns with our company’s values and objectives. You will play a pivotal role in our mission to raise awareness and combat abuse.

At iDare, we believe in the power of empathy, passion, advocacy, and collaboration to drive meaningful change through social media. If you possess these qualifications and are committed to making a difference in the fight against abuse and injustice, we welcome you to apply for the role of Social Media and Content Manager and join our team in advancing our mission.

About Us:

At iDare, we are more than just a company; we are a movement dedicated to empowering individuals to recognize, prevent, cope with, and fight against abuse. As India's first holistic and intersectional mobile application, we prioritize creating a safe and supportive environment where healing and wellness can flourish. We're looking for a dynamic HR & Admin Executive to join our team in Bangalore and contribute to our growth journey.

Expertise in these Social Media Channels: Instagram, YouTube, Facebook, LinkedIn

Key Responsibilities:

1. Content Creation and Posting:

a. Develop, create, and schedule engaging and visually appealing content for our social media platforms (e.g., Facebook, Instagram, X, LinkedIn).

b. Develop interactive quizzes, polls, or assessments to engage the audience and collect valuable insights about their preferences and needs.

c. Assist in the design and implementation of social media campaigns.

d. Ensure consistency in brand voice and messaging across all social media platforms.

2. Community Engagement:

a. Monitor social media channels for comments, messages, and mentions, and respond promptly and professionally.

b. Engage with our audience by liking, commenting, and sharing relevant posts.

c. Foster and grow our online community by building relationships with followers and influencers.

3. Analytics and Reporting:

a. Track and analyze social media performance metrics and provide regular reports.

b. Identify trends and insights to optimize content and strategies.

c. Assist in conducting competitor analysis to identify opportunities and challenges.

4. Strategy Development:

a. Collaborate with the marketing team to develop and implement social media strategies that align with business goals.

b. Stay up-to-date with the latest social media trends, tools, and best practices.

c. Suggest innovative ideas to increase engagement and reach.

5. Brand Representation:

a. Act as a brand ambassador, ensuring that all social media interactions reflect the company’s values and culture.

b. Assist in managing social media collaborations and partnerships. Identify and initiate partnerships with influencers, brands, and other relevant accounts to expand reach and enhance engagement.

6. Intersectional Approach: Collaborate with the marketing and content teams to develop and execute integrated social media campaigns and initiatives.

Requirements:

1. Master's/Bachelor’s degree in Creative, or related field.

2. Strong understanding of social media platforms and trends.

3. Excellent written and verbal communication skills.

4. Creative mindset with a keen eye for design and detail.

5. Basic knowledge of graphic design tools (e.g., Canva, Adobe Spark).

6. Ability to work independently and as part of a team.

7. Strong organizational and time management skills.

8. Enthusiasm for social media and digital marketing.

 

Why Join Us:

1. Opportunity to work in a dynamic and innovative environment.

2. Competitive salary and benefits package.

3. Room for growth and professional development.

4. Joining a team dedicated to making a positive difference in society, where you'll have the chance to pioneer innovative solutions in addressing and combating abuse.

 

iDare is an equal opportunity employer and values diversity in the workplace. We encourage individuals from all backgrounds to apply.

If you're looking to be part of something meaningful, to work in a supportive and inclusive environment, and to make a tangible impact on society, then iDare is the place for you. Join us in our mission to build a safer and healthier world for all.

Apply Now